Press Release

26 Apr, 2015
Hang Fat Ginseng Opens Maiden HK Franchise Store Step Into High Margin Retail Business Realizing Strategy of Diversification
(Hong Kong, 26 April 2015) Hang Fat Ginseng Holdings Company Limited (“Hang Fat Ginseng”, together with its subsidiaries, the “Group”, stock code: 911), the largest first-level American ginseng wholesaler in Hong Kong, is pleased to announce today that, Hong Kong’s first Hang Fat Ginseng franchise store is officially launched, being part of the company’s strategy to accomplish aggressive sales targets, high profit margins and sales network expansion.
The maiden franchise store of Hang Fat Ginseng begins in a 6000 sq. ft. complex at 5/F, Mai Tak Industrial Building, 221 Wai Yip Street, Kwun Tong, Kowloon. The franchise dealership allows the franchisee to sell its USA wild ginseng and related products. In order to cope with Hang Fat Ginseng’s supreme image, the franchisee paid 10 million HKD renovation fee to polish the store, which implies a sense of confidence towards the Company’s products.
Mr. Yeung Wing Yan, Chairman and Chief Executive Officer of Hang Fat Ginseng, said in the Ribbon-cutting ceremony: “The market of dietary supplements has great potential to flourish, we are striving to expand our network of sales, so as to bring our products to different households and age groups. Franchising offers a lower opportunity cost and a time efficient way for Hang Fat Ginseng to grow its business as well as raising its brand awareness. Since franchising saves effective advertising and promotion of the business. Looking forward, the Company will continue to look for more potential franchisees and business partners to incorporate American ginseng into health supplements and food products such as Japanese Sake and health supplements through a business strategy of diversification.”
Hang Fat Ginseng's management and the representative of Kashau Development Company at the opening ceremony of the first Hong Kong franchise store of Hang Fat Ginseng
From right: Mr. YEUNG Wing Kong, Deputy Chairman and Executive Director of Hang Fat Ginseng; Mr. YEUNG Wing Yan, Chairman and Chief Executive Officer of Hang Fat Ginseng, and Mr. POON Tit Man, Chairman of Kashau Development Company Limited